SBCP Holds Open House

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Pictured L-R: Curt Fuszard, Interim Chamber Director, Jeffrey Zwettler, Senior VP–Commercial Banking, SBCP, Jim Tubbs, President & CEO, SBCP and Jim Pientka President & CEO, Iconica; The lobby of the new bank.

MIDDLETON–Dozens of people turned out on Aug. 22 for State Bank of Cross Plains “grand reopening” of its Middleton branch. The celebration included a ribbon-cutting ceremony and open house for the new, two-story, 10,400-square-foot “bank of the future.”

Located at 8301 University Ave., the new space replaces an older SBCP branch that previously anchored the same corner lot–at the intersection of University Ave. and Deming Way–since 1995. Event speakers included State Bank of Cross Plains president & CEO, Jim Tubbs; Iconica president & CEO, Jim Pientka; Middleton Chamber of Commerce interim executive director, Curt Fuszard; and State Bank of Cross Plains senior vice president–commercial banking, Jeffrey Zwettler.

SBCP’s new “bank of the future” in Middleton is an open-concept branch that feels more like an Apple Store than a traditional bank lobby, with individual customer service stations and tablet devices for completing transactions in real time. The updated technology comes with the personal touch of a friendly bank employee to assist you and answer questions.

For more information about State Bank of Cross Plains, visit

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