MIDDLETON–Increased density, more diverse transportation modes and improved aesthetics are envisioned in a long-term plan for the University Avenue Corridor finalized Monday.
Bordered by Parmenter Street, Allen Boulevard, Franklin Avenue and Elmwood Avenue and Old Middleton Road, the University Avenue Corridor Branch is 1.5 miles long, encompasses 142 acres and is a key gateway to the city.
The corridor also has 19 business vacancies and traffic congestion from about 20,000 vehicle trips a day, west of Allen Boulevard, and 10,000 more vehicles by 2040.
SFP Consulting Group, of Middleton, began in July to develop a plan that would make the corridor less “auto-centric” and more pedestrian friendly.
Ideas for the plan were generated from a citizen survey, an open house and an ad hoc committee. Four main themes emerged from the process:
• Improve pedestrian, bicycle, and vehicle safety
• Encourage diverse redevelopment